Watch the entire course at http://www.lynda.com/home/DisplayCourse.aspx?lpk2=56353&utm_source=youtube&utm_medium=viral&utm_content=youtube&utm_campaign=youtube
As a long-time member of AIGA and newly elected member of its national board of directors, lynda.com founder Lynda Weinman was invited to attend the organization’s annual design awards gala in New York City last fall. A few days before the event, she spent some time getting to know some of the AIGAs key members and touring the organization’s offices and archives.
Lynda’s journey introduces us to the professional association for design,through the eyes of some of the most talented and influential designers of our time. Lynda visits AIGAs National Design Center on Fifth Avenue, home to the breathtaking design archives (dating back to the 1920s) as well as this years premiere of 365: AIGAs Annual Design Exhibition. She also touches down at New Yorks School of Visual Arts and at Sterling Brands, the largest brand consultancy in the country, located in the Empire State building. Those interviewed include executive director Ric Grefé, national AIGA president Debbie Millman, former president Sean Adams, and editor Steven Heller from Voice: AIGAs Journal of Design.