This sales tutorial explains the many reasons customers buy products and services, including desire, educational purposes, entertainment, or need, and how understanding those reasons can help you make a sale. Watch it at http://www.lynda.com/Business-Business-Skills-tutorials/Sales-Skills-Fundamentals/97949-2.html?utm_medium=viral&utm_source=youtube&utm_campaign=videoupload-bus-B6PXUd448_4.
This tutorial is a single movie from the introductory chapter of the Sales Skills Fundamentals course by lynda.com author Christopher Matthew. The complete course is 2 hours long and cover the basics of connecting with prospective clients, making influential presentations, understanding and maximizing the sales cycle, measuring sales abilities, and practicing sales skills in role-playing scenarios.
Sales Skills Fundamentals table of contents:
1. Onboarding in Your First Sales Job
2. Communicating Skills in Sales
3. Prospecting and Qualifying
4. Completing the Sales Cycle
5. Measuring and Assessing Your Progress
6. Let’s Practice