
#GlobalMarketingDay #MarketingTrends
James Murray,
Product Marketing Manager, Microsoft
Watch all session on https://www.globalmarketingday.com/#recordings
The Matrix, Bladerunner, The Terminator. The future relationship between man and machine at least in Hollywood’s eyes is a bleak one. Perhaps this is because we are always shaping the argument as a war, a constant confrontation between humans and computers. What if we reframed the future, with a world where machines were seen as a collaborative partner rather than an unstoppable competitor?
Takeaways:
– How Microsoft is democratizing artificial intelligence to empower everyone to achieve more
– How AI is being implemented into Microsoft Advertising to improve ad performance
– How marketers can adapt to this brave new world